4 Color Printing: Color Gamut, Color Accuracy and Other Details
Author: carla san gaspar
Website: http://www.colorprintingwholesale.com
Added: Wed, 22 Aug 2007 01:52:16 -0400
Category: Marketing
Views: 49

Many people fail to maximize their 4 color printing service. Owing to the numerous factors and steps involved in printing, it cannot be helped that even with the simplified steps provided by online printing, there are still lapses that occur. One of the chief elements to quality printing is color. Colors are simply part of the attraction of prints. It helps define your images and bring out is vivacity. However, even though colors are popular, few people know how it works for printing. Few people also notice how different factors affect the changes in their prints. It is then only practical for you to know basic concepts and information about colors and what affects the quality of your prints. Color Gamut 4 color printing, as a process, involves the use of four colors namely cyan, magenta, yellow and black. These four colors effectively captures a lot of diverse colors. This is known as the color gamut. Color gamut is the range of colors, all the varying hues and tones that the four colors are able to achieve. Thus, it is able to recreate prints such as photos and other images. But while the CMYK reproduces colors, it too faces limitations. There are RGB colors that falls out of the color gamut of CMYK. When this happens, the printer will use all possible means to match the colors as closely as possible Color Accuracy No known printer guarantees the color accuracy. Color accuracy pertains to the likeness of the colors of your designs on screen and the ones printed. It is impossible to match the colors 100% because the computer monitor works in an RGB format while prints are simply printed using CMYK. Other than this, the calibration of monitors and printing machines are different. Your monitor, even as you are reading this, displays a different color – be it in terms of brightness, saturation and the like. Printing machines, computers and equipment are calibrated so no color changes appears on screen. And so, color quality is maintained as best as possible that your prints may be reproduced as precise as possible. RGB versus CMYK Remember that the two color profiles are different and will yield different colors. RGB is additive while CMYK is subtractive. This means that RGB uses light present in monitors and other image capturing devices in order to create colors. By combining a series of light, only then will a particular color emerge. On the other hand, CMYK uses natural light in order to reflect back the colors that we need to see. Even though prints are printed in ink, it needs light so that the colors will become vibrant. It is through this that CMYK lets us view the full vibrancy of colors. Converting Images When images are converted from RGB to CMYK there will be noticeable changes. Though the changes are not as significant, they can become drastic at times too. It can also affect how your colors work together. Certain contrasts and highlights too may be altered. In turn, unpredictable changes in your design might happen. Details might be lost and shadowed. The original colors too you had intended to use will be lost and when you send this file to the printers, they have no way of knowing what the original colors were in the first place. 4 color printing is a great, reliable and cost-effective printing service. Preparing your files right and not rushing into them can and will make for quality prints your printer will have no problem working with. Remember these information about colors and make 4 color printing work better for you.

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